The Ford site in Bridgend was mooted as a possible site for production but Ineos actually selected a different site in Bridgend, adjacent to the Ford plant, bought the land from the Welsh Government, and started preliminary works for a brand new factory before abandoning the site. I think someone's got that wrong or are re-writing history. The INEOS dealership model in the US would not make it possible for a dealer to insert their own local dealer pricing and/or additional mark-ups. Regardless of what the true cost may be, both confirmed that the factory price would be THE price. Another rep opined that the cost of the vehicle may be slightly higher in the $70-80K USD range.
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